Expertise

Proven Experience
Our company was founded by industry professionals who previously held senior level marketing and sales management positions with leading electronic component manufacturers including AVX, Analog Devices, Kemet Electronics, Motorola, Texas Instruments, and Vishay Intertechnology. Our prior experience as factory sales professionals makes us uniquely qualified as manufacturers' representatives. We understand the importance of developing and implementing tactical sales strategies which result in increased growth for our principals. Understanding the customer design cycle is critical for success results. We invest in sales and technical training and employ the latest in communications technology and opportunity tracking software to maintain our leading edge position in the market.place Our internal supplier advocate approach supports our principal's focus on key opportunities in the territory.

Customer Relationships
While we maintain customer relationships in the automotive, computer, consumer and telecommunications market segments, the best performing market segments in the New England territory include the alternative energy, industrial and instrumentation, medical and the military segments.  During our twenty-five years of sales in the New England territory, we have developed an extraordinary network of customer contacts within leading manufactures in each market segment.  Realizing that many of today's start-up companies will set industry standards of the future, we also focus on start-ups and venture based design consultants in our territory.  Our sales efforts are directed towards winning new designs for our principals, and we believe our customer relationships afford us access to key decision makers, thereby reducing the time required to win new designs.  We have become a valued resource for leading edge enabling technology solutions and the introduction of new technologies to our customers.

Strategic Focus
We focus our sales effort on winning new designs for our principals. Our principals' products are ideally suited for synergistic selling.  We continue to build on our solid foundation of multimillion dollars design successes and over fifteen hundred active customers in the New England Market.  Utilizing a solutions-oriented sales philosophy and product synergy, we represent component manufacturers who provide  enabling technology solutions for our customers.  By identifying focused product and target end markets, we use our best practices to maximize our design wins successes for our principals.  We believe that our extensive experience and knowledge combined with effective communications with all design win stakeholders allows us to achieve the best possible outcome for our customers, our principals and our firm.

 
©2009 Micro Technology Group, Inc. All rights reserved.