Broadline Distributors Shine in Customer Evaluation Study
UBM’s Global Distributor Customer Evaluation Study marked its 30th anniversary this year—three decades of measuring and marking how distributors are perceived by their OEM customers. The study, which was released to a select audience at the recent EDS tradeshow in Las Vegas, offers a close look at how customers perceive the leading electronics distributors in the industry.
In this year’s study, marked changes occurred—as mainline distributors gained notable customer favor and the group traditionally called “catalog distributors” even in the post-catalog era dropped in popularity.
In March and April 2015, the study polled engineering, supply chain/procurement, and corporate professionals in companies of all sizes. The survey asked them about their perceptions of the big names in the electronics distribution arena—who they buy from and how they rate a variety of items, from web site to customer service. The survey queried nearly 2,500 electronics industry professionals to get their take on semiconductors, connectors/interconnects, passives, electromechanical devices, and power components.
Click the image below for our slideshow of some of the most interesting highlights from the study. A full copy of the study is available for download from TechOnline, a sister site (registration required).